XPENG Power Play Display Wall

For the XPENG Power Play promotion at Crown Sydney, we partnered with Created by Clint to build a display wall that could hold its own in one of the country's most premium event spaces.

The result is a seamless wall standing 2.4m high and 3m wide, with no visible joints across the entire front face. It reads as one clean, continuous surface, which is exactly the effect a brand like XPENG is after.

At the heart of the wall sits an integrated digital display running the client's campaign content. We engineered the hardware and built the screen seamlessly into the structure, so the technology feels like a natural part of the piece rather than something bolted on.

Around the edge of the display we ran custom effect RGB LEDs. The client chose a shooting star effect, giving the wall a sense of motion and energy that draws the eye straight to the content.

The face of the wall is finished in gloss 2PAC paint, wrapped with an outer band of mirror stainless steel that catches the light and the surrounding room. It's a finish that feels considered, premium, and unmistakably high-end.

There's also a lot going on that you don't see. The entire structure was designed to break down into four pieces, one wall face and three support structures behind it, so it could fit through the venue's front door and come together easily on site. A piece this size in a space like Crown needs to be as practical to install as it is impressive to look at.

This is what we love doing at Eizi. Combining materials and technologies that most fabricators keep in separate lanes, digital integration, custom lighting, precision finishing and clever engineering, all in one piece, built to a standard that holds up in some of Sydney's most prestigious spaces.

Have an event, brand, or space that deserves something this considered? Get in touch.